TikTok · YouTube Shorts · Reels — outlier radar for your niche
Catch trends while they're still building.
Your content research agent scans TikTok, YouTube Shorts and Reels around the clock, scores every video against its creator's audience — not raw views — and calls the breakouts while there's still time to film your take.
Free forever · no credit card required
Home fitness
scanned 2h ago · 3 outliers this week@formcheckfriday · 113K followers · 1.4M views · 6d
settled outlier — called at 14h
@garageironco · 196K followers · 412K views · 4h
2.1× so far — on pace for ~8.9×
@liftwithmara · 62K followers · 310K views · 3d
projected · settles at 96h
Receipts: every call settled at 96h — misses listed beside the hits
Live index — this is the actual product
Browse a live niche right now
Live index · updated 3h ago · 794 videos · 324 outliers · typical 1.7× reach
Protein + Air Fryer + Sunday Reset: Cooking's Viral Trinity
high-protein
0.95 · high — 50+ videos explicitly mention 'high protein' in title or description, with many also including macro counts.High-protein content directly addresses fitness and weight-loss goals, driving saves and shares; e.g., '3 high protein meal preps' (21) and 'High protein honey garlic chicken noodles' (85) both show macro reveals that promise tangible results.
- · Macro breakdown cards
- · ingredient lists overlaid
- · before/after cooking shots
2.1M
2.2M
1.9M
2.2MOne sentence in. Outlier calls out.
Describe your niche in a sentence
The topic and who it's for — that's all your agent needs. It generates the search keywords; you keep the ones that fit.
It hunts around the clock
Keyword search across TikTok, YouTube Shorts and Reels, plus hashtag and creator lanes on TikTok — refreshed on your plan's cadence, with Deep Scan on demand when you want answers now.
You get the call, not a dump
Every video is scored against its creator's audience. When one is on pace to break out, you get one alert — with the receipts to back it.
Here's what your agent brings back
Early Radar: called while it's climbing — with receipts
We project where every young video will land, call the outliers while there's still time to film your take, then settle every call against what actually happened. Hits and misses, side by side — we grade our own homework.
Outlier alerts that mean something
We project where every video lands against its creator's follower count, then flag the ones on pace for 3×, 5×, 10×. That is the tell of a format about to break, caught while there's still time to film it. In-app, email, or Slack/Discord webhooks on team plans — once per video, ever.
Top Viral, ranked honestly
Reach against the creator's audience, not raw views — a 500-follower account pulling 400K views outranks a celebrity having an average day. That's how you spot formats, not just famous people.
Freshness you can see
Every niche shows exactly when it was last scanned and how deep the coverage goes. Data looks stale? Hit Deep Scan and watch coverage climb. On demand, not on our schedule.
White-label client reports
One click turns a niche into a branded trend report with a public share link. Your logo, your color, your client's name. Our name nowhere.
Built for the way you work
Solo creators
Stop doomscrolling for ideas. One agent on your niche, refreshed daily — the outlier feed tells you what to film today and what already peaked.
Solo · €39/mo →Content teams & brands
An agent per product line, one shared workspace, and autopilot keeping every agent's keywords honest while you ship.
Studio · €99/mo →Agencies
An agent per client, white-label reports with your logo on a shareable link, and a read-only API when you outgrow the UI.
Agency · €249/mo →The honest-pricing difference
Most trend tools sell you opaque “credits” that vanish mid-month and a refund policy that says no. We think that's why their users leave.
Flat monthly price, no credit meters
HeraldcastCredit-based tools
14-day refund on your first charge
HeraldcastCredit-based tools
Cancel in one click, in the app
HeraldcastCredit-based tools
Visible data freshness + on-demand Deep Scan
HeraldcastCredit-based tools
Multi-workspace & team seats for agencies
HeraldcastCredit-based tools
Cross-platform: TikTok, Shorts, Reels
HeraldcastCredit-based tools
Flat pricing. Every number public.
14-day refund on your first charge — one per customer; heavy usage may be deducted. Cancel in one click from Billing, no email required.
Free
Get a real taste: one analyst on a weekly beat. Upgrade when you need more.
- 1 niche
- Weekly refresh
- 1 Deep Scan / month
- Outlier feed, weekly pulse & in-app alerts
Solo
For individual creators building a content engine.
- 1 workspace, 1 seat
- 3 tracked niches
- Daily refresh + outlier alerts
- 10 Deep Scans / month
- Email digests & AI chat
Studio
For brands and small teams shipping across platforms.
- 2 workspaces, 3 seats each
- 5 niches per workspace
- Twice-daily refresh
- 30 Deep Scans / month
- Agent autopilot
- Webhook alerts (Slack/Discord)
- Email digests & outlier alerts
Agency
For agencies reporting to clients under their own brand.
- 10 client workspaces, 10 seats each
- 5 niches per workspace
- Twice-daily refresh
- 100 Deep Scans / month
- White-label shareable reports
- API access (read-only REST)
- Priority support
Prices in euros. Final prices — no VAT is charged (§19 UStG).
Questions
Where does the data come from?
We aggregate publicly available engagement data across TikTok, YouTube Shorts and Instagram Reels, via the official YouTube API and third-party data providers, refreshed on your plan's cadence and on demand with Deep Scan.
What exactly is an outlier?
A video on pace to finish at 3× or more its creator's follower count in views. A young video is projected from how much of its run it still has ahead, so you get the call while the format is still worth filming. It is the cleanest early signal that a format, not just a creator, is working.
Can I really cancel in one click?
Yes. Settings → Billing → Cancel. No exit survey, no email chain, no retention call — your plan stays live until the end of the period you've already paid for, then drops to Free. And within 14 days of your first charge you can ask for a refund, one per customer.
Is there an annual plan?
Yes. Pay yearly and get 2 months free (about 17% off) on any tier. Pick monthly or annual at checkout, and switch between them any time from the billing portal.
Is there a free plan?
Yes, and it doesn't expire. You get 1 niche on a weekly refresh plus 1 Deep Scan a month, with no card on file and nothing to cancel. Upgrade any time to unlock more niches, faster refresh and alerts — your data comes with you.
Do you have an API or MCP server?
The read-only REST API is live today on the Agency plan: bearer-key endpoints for your niches' trends, outlier videos and trend score history. Create keys and see the endpoint list under Settings → API keys. An MCP server for AI-agent access is on the near-term roadmap.